Fidelity & Brave - Complementary Brands September 28 2017

Fidelity Denim Fall 2017


It’s so exciting to have so many interesting details in the Fidelity lineup this Fall!
Of course, the essential basics are available but be sure to check out the
hem treatments, the fabric backed destruction, and supersoft denim in a variety of rises.


Fidelity Styles



Born in Vancouver and currently residing in Los Angeles, Founder and Creative Director, Jason Trotzuk, set out to create modern, iconic jeans with a focus on premium fabrics, fabulous fits, and beautiful finishes. The end result is a
beautiful relationship between Fidelity and the wearer; effortlessly looking and feeling good by putting on a pair of jeans.


Jason Trotzuk from Fidelity



Brave Belts Fall 2017
Exciting new styles from Brave - right on trend as belts are becoming a focus again.
Whether for your favourite jeans or that perfect sweater dress, add
some flare with a statement belt.
Brave belt styles
In 1992, BRAVE Leather founder Scott Irvine became the first member of his family to graduate from university. The family's expectation for the burgeoning career of an educated family member was somewhat tempered when Scott announced his intention to become a street vendor.
Selling his hand-crafted leather goods on the street may hardly have seemed to be a lofty profession after spending four years in the halls of higher learning - and yet the year end tally showed sales of $66,000 in just six months - a promising start for what would be become an iconic Canadian brand.
While the street vending business had its appeal, the temperature of the Canadian winter did not. In 1993, BRAVE Leather thus began its journey to become one of the hottest fashion accessory brands in Canada by entering the retail market.
Twenty five years later more than a thousand specialty stores across fourteen countries count themselves among the ranks of The BRAVE Ones.
During this time over 2 million individual handcrafted items have been produced by BRAVE Leather's founder and his team of artisans. Each piece uniquely embodies the company's original simple vision:
BRAVE Leather is art inspired by its process: fine leather goods ethically designed and exclusively manufactured in Canada.
Alex and Joelle with Scott from Brave